Wrote copy for banner ads that were placed within the VZN Accessories page
Verizon Wireless challenge- How can Verizon, a premium-priced brand, win with Millenials, whose consumer behavior and value perceptions have been shaped by a challenging job market, crippling student debt, and an unprecedented emphasis on experience over consumption?
Me- Concepted and wrote copy for different segments of consumers and also replicated a "Humans of NY" Instagram page.
Wrote social copy and chose visuals.
Wrote the copy and chose the stock videos.
Adulting campaign
C21 Blog
Wrote copy and designed ad for IMC campaign to match current brand identity and voice.
Social Media Marketing